“A good video can make all the difference.”
– Brian May
At times it is quite difficult to document my work as a muralist because of the dimensions or shape of the art. For example, this piece completed in 2003 measured approximately 2 x 9 feet and at the time I was still documenting my work with disposable camera. Needless to say the photos were awful with bright spots from the flash and the piece could not be captured in its entirety- so except for guests of my client the work went unseen for 8 years! Last fall my friend photographer Joshua Lee offered to take pictures of my work and had just purchased the perfect camera to shoot photos of the mural.
In the past year, I’ve continued to establish my business Mondo Murals & Design with the help of Dianne Sclafani of the Louisiana Small Business Development Center. During a consultation she had suggested that I begin creating videos of my murals. I loved the video she shot with her Flip camera of the Heaven on Earth mural and borrowed it to shoot The Old Manchac Lighthouse mural at Middendorf’s Seafood Restaurant.
Even though the clips are amateur, seeing my art in this format allowed me to see the benefits of video documentation:
1. Video recreates the experience of seeing a mural in person. The scale, color and details of art can be observed in seconds. In some cases, more than a dozen images would have to viewed in a fragmented way to convey the same information. (Middendorf’s Photo Album)
2. Motion adds visual interest in a way that isn’t possible in still photography. Combining another art form with a large-scale painting is a nice way to express the feel of the project; elements like a sound-track with music or an inter
view with the client could better define the mood created by the mural.
3. Portions of the video could be professionally edited into a finished presentation- a commercial, a proposal or to attract new clients on social media like YouTube. As soon as it is possible, I would like to include video in the Mondo Murals & Design marketing plan.
Video explains my work in a much more thorough way and could stimulate the imagination of potential clients. I intend to purchase a Flip camera in order to document murals that are difficult for an amateur photographer to capture.